In happy news for your Thursday morning, cult bridal brand and one of our personal faves, Grace Loves Lace, is launching their latest collection, ICON- today! So fresh, so new, it brings all of our beautiful bride-to-be’s 10 new gowns to swoon over and not only boasts their signature boho feel, but has a hint of high necklines and sleeker silhouettes, too.

As per usual, the gowns focus on comfort when it comes to structure and feel, while ultra-femme, French lace, frills, and fringing combine to create detail, depth and delight for the woman wearing it, as well as those looking at her. Expect to be noticed- in all the best ways. Sizes range from 6-16, with prices for the bridal gowns ranging from $750- $3200, and even a cool-girl, oversized white shirt ($220) for the morning of, the night before, or to simply sleep in.

Inspired by those iconic 90s supermodels and the energy they convey, “the collection first and foremost celebrates self expression as a form of personal freedom,” says the Founder and Creative Director, Megan Ziems. “Our dresses are an extension of a woman’s substance – they make you FEEL something,” she adds.

Proving this, check out how happy all of our GLL brides are in these in these amazing real weddings. Just be ready to clear your schedule, folks. You may get a little lost in all the love!

Wondering how you can get your mitts on this new collection? Handmade in Australia (but shipped all over the world) the Grace Loves Lace bride can buy from anywhere- just don’t miss their online stylist service available for help on hand. If you would prefer to head into a showroom, book an appointment at one of their boutiques found in Los Angeles, London and the Gold Coast, Australia.

Credits Bridal Gowns Grace Loves Lace Photos Jeremy Choh Hair & Makeup Emma Chen Model Nicole Meyer, The Squad, Florist Wilderness Flowers