Today is a good day! Why? Because we here at Hello May get to exclusively share the debut of Rue De Seine bridals 2017 ‘Love Spell’ collection with you, our dear readers.

If you’ve picked up Issue 14 of Hello May, on sale now and stocked in newsagents nationally) sure you may have already copped a sneak peek of half a dozen gowns in action but today we debut all 21 glorious designs.

Owner and chief designer Michele tells us “Love Spell is a celebration of free thinking, bold, and unconventional brides” and we couldn’t agree more! There is seriously something for everyone in this very special collection which takes it’s inspiration from “the relaxed, romantic beaches of Bali; to the daring and dramatic expressions of iconic trailblazers” and boasts unique laces, which are designed in house, and made exclusively for Rue De Seine.

If you’re busting to try on all 21 drop dead gorgeous designs (which range in price from $3,475 to $6,350) be sure to book an appointment at their New Zealand showroom or contact The Bridal Atelier, the exclusive Sydney and Melbourne stockist of this gorgeous label and owner Erin and her amazing staff will be able to tell you just when you’ll be able to try one of these beauties on come October!

In the mean time pick up Issue 14 (Australian and New Zealand readers can search for the nearest stockist via suburb and postcode here) and check out our Rue De Seine designer profile photographed by Sydney wedding and fashion photographer Matt Godkin (with hair and makeup by Southern Highlands fave Makeup By Megan) featuring our favourite gowns from the new collection.

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CREDITS Photos Tane Coffin // Hair and makeup Makeup By Megan // Bridal gowns Rue De Seine.